How To Make Money Blogging

When you start to take blogging a little more seriously, you might start looking into how you can make money from your blog.  I should start by saying that earning from your blog is not easy, it is not quick and it requires considerable effort.  That said, it is possible and you don’t need hundreds of thousands of page views a month to do it either.

There are various ways to monetise your blog and I will outline some of the main ones.  It is worth bearing in mind that an avenue which might suit one blogger, may not work for another.

How to make money blogging

  • Advertising Space

  Good old fashioned ad space.  Selling a side bar advert or banner ad directly to a business who pay a fee for the space.  This seems to be less and less common.

  • Text Links

Companies will pay you to add text links to post (even old posts).  However, just be cautious as Google can penalise these sorts of follow links.

  • Advertising Networks

  • Pay Per Click Adverts – You place an advert at various points on your blog pages and you are paid (a small amount) each time the advert is clicked on.  An example of such a programme is Google Adsense.
  • Affiliate Marketing

  • Pay Per Purchase Adverts – As with the other options you place an ad box somewhere on your site and with this option you are paid a % of the value when a sale is made through your link. An example is Affiliate Window or Skimlinkz.
  • Sponsored Posts/Reviews

Companies and PR agencies commission you to write posts featuring their clients.  Some of these posts are to raise brand awareness, in which case the link required may be a nofollow link. In most cases the companies will want a follow link.  Just be aware that Google may penalise you for accepting money for follow links.

Some bloggers charge companies for carrying out reviews on their products.

  • Charge for extra content

You can create a paywall which hides additional quality content.

  • Donations

If you are offering a service with your posts, then you could ask people to donate.  Simply pop a widget in your sidebar and if people like what you do they may donate some cash.  Not for everyone but some people sucessfully use this method of generating income.

  • Diversify

There are many ways a blogger can diversify and earn money from activities outside their blog.

  1. Speak at events
  2. Offer consultation
  3. Sell your own digital products
  4. Sell physical products
  5. Write blogs for others
  6. Other writing work
  7. Blogger outreach
  • Sell your blog

Again not for everyone, but there is the possibility of selling your blog, if you have an established blog with a decent amount of traffic.

There are so many ways that bloggers can make money blogging, I hope this has given you an insight and got you thinking what might work for you.  The only limits are your imagination!

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5 comments on How To Make Money Blogging

  1. Che
    September 1, 2015 at 2:35 pm (4 years ago)

    Hi Hannah, Aby and Katy. I have a couple of questions and I hope you can help! I love blogging and put a lot of work into it (more than any full time position I’ve ever had). I have built a small community of followers but I’m still so new to blogging that my stats aren’t in the 50,000’s and above. I’ve had lots of brands approach me to do posts for them. Some of them I’d love to work with, some of them I’ve had to refuse. Because I put a lot of hours into posts and promotion I’d like to start charging for sponsored posts. I think my time and promotion is worth money and I’d like to start properly monetising my blog but I can’t seem to find any guidelines for how much to charge while my blog is still this small. Is £20 for a sponsored post reasonable? should it be 50? Could i ask you for your expertise on this? Everywhere says charge what you think your worth, but I’m not sure how to answer this, because I’m sure brands will say no if your stats aren’t in the 000000’s. I hope you can help x
    Che recently posted…TEDDY BEAR PICNICMy Profile

    • Aby
      September 1, 2015 at 4:04 pm (4 years ago)

      I don’t think your stats have to be high to ask for a decent amount of money. Even top bloggers in the country (in our niche) are not all blessed with very high stats. An engaged audience is more valuable (even if it is smaller). Rates an individual but most people charge between £50-£120, but some people work for less and other demand more. My standard rate is £200 but I have gone down to £50 for a particular brand and gone up to £300 for another. Hope this helps? Aby

  2. Pen
    September 2, 2015 at 12:06 am (4 years ago)

    Hi, this is a really helpful post. Thank you. I blog anonymously and intend to continue to do so. I had kind of ruled out being able to monetise my blog because I don’t know how that would work with my anonymity. Can you think of any bloggers who earn money from their blogs but who have stayed anonymous? Thanks in advance. Pen
    Pen recently posted…The Truth About Self-DoubtMy Profile

  3. Sam Liang
    October 18, 2015 at 7:34 am (4 years ago)

    There certainly are many ways to make money, and I’m working on affiliate, advertisements, and subscription. I will see how this work out for me since I know when comes to making money blogging it is not an overnight wish.

  4. Alexandra / I'm Every Mum
    November 28, 2015 at 6:58 am (3 years ago)

    This is great advice and tips Aby. I am working on being consistent with my blogging at the moment, as my blog only started in August. It’s great to have it all outlined for the future, the options out there xxx thanks
    Alexandra / I’m Every Mum recently posted…Why We Won’t Be Having Any More BabiesMy Profile


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