How to Get The Most From Blogging Events

Blogging events are great for so many reasons and the Live. Love. Blog team have been to their fair share over the last few years. Something we hear a lot of people say is that they feel nervous about going, whether it be to brand events or to major blogging events such as Britmums. These events are your chance to shine so you need to make the most of them!

Get the most from blogging events

There are two types of events, some will be put on by blogging networks and you will get the opportunity to go along if you wish and the other type are those put on by brands. As you become known by brands and pr companies, through working with them on campaigns on your blog and through social media presence, you will hopefully notice event invitations popping into your inbox.

So how can you make the most of an event?

Be prepared – The first event I went to I was so nervous and quite honestly I wasted a lot of opportunities. You don’t want to be overbearing but you don’t want to be a wall flower either! You want to be noticed by other bloggers and by brands, to let them know how fab you and your blog really are!

  • Use social media. Keep an ey out for the event # and see if you know anyone else going. Or if not then tweet someone to say you are going too! That way once you arrive you will already have a way in to a conversation and feel less nervous! Chances are there will be someone else there just as nervous as you!
  • USE your business cards, don’t just leave them in your bag. If you aren’t sure how to approach a brand or get a conversation started then I just wanted to say hello and hand you my business card is a great place to start!
  • Know what you can offer. Many bloggers will enquire as to how a brand works with bloggers, but they want to know exactly how you will work for them! Do you write reviews? Do you weave products naturally into family posts? Do you vlog? What is your social media reach? If you know your strengths then you can show them off!
  • Have examples of previous work. Not in front of you of course but if you can tell them an example of a campaign you have done before, how you approached it and how it was received then that will show them you have skills they are looking for! I was recently asked for brands I had previously worked with, my mind went blank and I looked as though I didn’t know what I was doing! I will not make that mistake again and will make a mental note of some key brands before I go to the next event!

Be confident–  We do our thing online, we hide behind our computers 99% of the time. Events mean coming out from the shadows and it can be daunting. If you can put on a smile then you will be more approachable than the one standing with their arms crossed frowning! Everyone gets a little nervous even if they have been to several events before so make the choice to be confident, just for the day. Your blog is amazing because YOU are amazing- believe that!

If there is a blogger you admire then go say hello, chances are they will really appreciate the gesture. I have had people tell me they were too shy to say hello to me before and as much as I know how they feel (as sometimes I get shy) I really wish people would just say hello as I love meeting them! The social side of events is amazing and I have made so many wonderful friends by putting on a smile and making that first move!

Follow up – if there was a brand that caught your eye, don’t wait for them to get in touch with you (because of course you gave them your card!!) drop them an email reminding them of who you are and where you blog. If you have a media kit then send that over too, my mum always says those who shout loudest, get heard and she is right, if you don’t get in there then someone else will!

If you made some friends at the event then pop them a friendly tweet. Many bloggers form tribes after meeting in person and this is a great way to feel less alone and get some support for your blog- together we are stronger!

So in summary, the next time you are invited along to an event, be a confident you, be proud of your blog, show off your skills and smile! Easy!

Have you been to any events? What are your top tips?

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22 comments on How to Get The Most From Blogging Events

  1. Sam
    September 4, 2015 at 11:04 am (4 years ago)

    Great tips – agreed! I have been to two conferences now – I’m guessing that you get more confident the more experiences of this you have too. I am only now really thinking about making a bit of money through brand collaborations etc, so I will definitely aim to be more proactive and approach the brands if I go to another one. X #thelist
    Sam recently posted…Why do we love lists?My Profile

  2. Suzanne3ChildrenandIt
    September 11, 2015 at 8:18 am (4 years ago)

    I’m not a huge fan of these blogging events to be honest and mainly go just to catch up with friends – does that make me a bad blogger?! Great tips though for those wanting to engage with brands.
    Suzanne3ChildrenandIt recently posted…One Night in Bali…{Loud ‘n’ Proud}My Profile

  3. Sara @ Handy Herbs
    September 11, 2015 at 9:54 am (4 years ago)

    I have never been to one but they do look interesting and great fun. Must be great to meet up with other bloggers too. Thank you for sharing tips #TheList

  4. Janine
    September 11, 2015 at 11:11 am (4 years ago)

    I would love to go a few events but because I live in Ireland it is never easy. #thelist

  5. Lizzie Woodman
    September 11, 2015 at 10:44 pm (4 years ago)

    Great tips – I will try and remember them if I ever pluck up the courage to go a blogging event! #TheList
    Lizzie Woodman recently posted…My WeekMy Profile

  6. Mim
    September 12, 2015 at 7:53 pm (4 years ago)

    Awesome tips, thanks lovely! I’m sad to have never been able to get to a blogging event in the UK and now I’m leaving 🙁 Mim x @TheList

  7. Kiri
    September 12, 2015 at 8:42 pm (4 years ago)

    I’m hoping to go to some blogging events, I haven’t been to any yet, but I’m quite shy and I worry I just won’t speak to anyone the whole time! I didn’t even think about getting some business cards made up! #thelist
    Kiri recently posted…This week… 1-6 SeptemberMy Profile

  8. Mummuddlingthrough
    September 13, 2015 at 9:27 pm (4 years ago)

    I’d really love to step into some work with brands and meet other bloggers. Do you have any tips on how to get into a blogger conference? It sounds a bit like a job fair? Which I love (freak) 😉 x MMT

  9. Alison
    September 15, 2015 at 12:30 pm (4 years ago)

    Fantastic tips. I’m hoping to go to BlogFest this year, so will be bearing this in mind. Deep breath, I’m very nervous, but it looks like it’ll be so much fun. #thelist
    Alison recently posted…Cauliflower and Macaroni Blue Cheese SoupMy Profile

  10. Emma
    October 1, 2015 at 8:38 am (3 years ago)

    A great post and some very useful tips – thank you! Quite apt for me this morning in particular as I’m currently on the train headed to London for my first little event! It’s a product launch so I’m excited to meet the Brand and get to know them, (whilst plugging my blog of course!) Business cards are such a good idea, going to get that sorted soon. Thanks for the good advice 🙂 X

  11. Becky at PinksCharming
    December 13, 2015 at 10:32 pm (3 years ago)

    Lovely tips, thank you! Glad to know I’m not the only one who is nervous at these events! Xx

  12. Kate Tunstall
    December 30, 2015 at 11:14 pm (3 years ago)

    I’m going to my first event in June and very nervous. I’m in the process of trying to grow my blog reach so I can monetize it as some point.

    I’d love to know the right thing to say to someone who asks if you don’t have any experience working with brands! I’m about to run some competitions – can these be used as examples, despite being unpaid?

    Great tips though! 🙂 x
    Kate Tunstall recently posted…Reflections and ProjectionsMy Profile

  13. Lisa Gourley
    January 8, 2016 at 9:31 pm (3 years ago)

    Fantastic blog and great tips, unfortunately due to dealing with Social Anxiety & Anxiety/Panic Attacks etc I haven’t dragged myself to a blogging event yet & I’ve been blogging and Vlogging since May last year. Maybe one day I will get the courage and confidence to try.
    LisaG @ XoX

  14. claire
    July 2, 2016 at 12:28 pm (3 years ago)

    Great post and tips 🙂 I’ve been 2 Brit mums twice and I just get to shy to approach bloggers and brands. So far I’ve been to 3 events and gave 2 business cards away lol .I need to build my confidence up!!
    claire recently posted…What I Wore : Flowers And Birds..My Profile


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